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NEW BALANCE RUNNING SHOES FOR EVERY RUNNER
Road, track or trail – choose New Balance running shoes and get the edge. New Balance make running shoes for every terrain and every runner. Many are hybrid styles for all terrains, letting you perform to your best on trail or road. Whether you’re just starting with jogging or you see yourself as a seasoned pro, and regardless of whether you are looking for men’s New Balance running shoes or women’s, you will find the right pair of New Balance running shoes for you right here.
A BRIEF HISTORY OF NEW BALANCE RUNNING TRAINERS
New Balance started out in 1906 in Boston but didn’t start making athletic shoes until the 30s’. The company stayed pretty small until Jim Davis bought it in 1972. This was when jogging was getting way more popular in the Boston area as the perception was changing from it being something just for athletes to something more leisure based, that everyone could do. Davis scaled up the business to meet the demand, and New Balance running trainers became big-time. By 1976, the New Balance 320 became the no.1 running shoe on the market and New Balance had become a world leader in the running game. A myriad of New Balance running shoes would come after that, with unique constructions and clever designs for an effortless and optimized run.
NEW BALANCE FOR RUNNING: THE PERFORMANCE TECH
New Balance running shoes are made with meticulous attention to detail and innovation in the design process. These are durable, versatile sports shoes specifically designed to give you the edge. Some key features are a slightly wider toe box for better stability and a fatter midsole for cushioning and support. The brand has its own proprietary foam for the soles, an uber-lightweight springy material called Fresh Foam, which is used in many of the top-selling running shoes. New Balance running shoes also have Ultra Heel technology for ensuring a better fit – this is a high heel tab that curves away from the ankle, giving you a more secure hold on the back of your foot. These are just a few examples of the clever tech features New Balance build into their running shoes. Now it’s up to you to go and try them out.